AI: Fastest-Moving Market in History

Acquire IP Early, in Developing Markets

AI might be the fastest moving market ever.  That means you need to go all out in acquiring IP (Intellectual Property) - do not hesitate; your competitors are equally focused.

Many AI initiatives are failing; branding is such an
important consideration!  We are big fans of .Com Branding, it is more recognizable and has stronger user recall.  Microsoft did a great job buying Copilot.com; Salesforce is buying AI domains, and some companies - like P&G - own over 1,000 .com keyword domains.

Consider:
​  

In a Fast-Moving Market, You Need to Move Fast in all Areas of IP

 ​This includes having strong .Com Branding:

• Jump on opportunities, before the competition does
• Keyword .Com domains have strong strategic value (examples below)
• Complete Sets help Clarity, e.g. Fabric.com (Amazon) Versus FabricCare.com (Unilever)
• Hold Domains long term, and build a network of sites
• Example Network: Ziff-Davis, who owns News.com,  Search.com, Downloads.com, etc
• A network gives you more visibility in Search; and so, reaches more potential users
• Matching users exact interest areas  is how you draw them in; so they appreciate your services
• Your network is your defensive strategy: blogs, review sites, social media, and content websites build a wall around your primary identity; new users then flow inward​
• Your network reaches new people; those potential future customers get exposed to the benefits of your products. That's how you grow your user base - as the market matures.​ 

​

He Who Hesitates, has Lost

Both patents, and premium keyword .Com domains, will go quickly and will not be available again.  Do not hesitate!
​
AI  is the fastest developing market in history!  It's important to move quickly to accumulate all possible IP.  Your .Com domains are among your most important IP; they're forever. Most AI services and startups are actually failing; Competition is fierce, so you need great strategies.
​ 

IP Is the Basis of Defensive Strategies

The patents, .com Domains, and the websites you build - to form a network of sites - is how your protect your main brand.  Your network of sites, and other IP, form the Moat that protects your from attack!
​ 

Examples of Keyword Domain Strategies

Held for future use: Towels.com (PG),  FabricCare.com (Unilever)
Redirected Home: Laundry.com (PG), Shoes.com (DSW),
​                                  Fabric.com (Amazon)
Network of Sites: ZiffDavis (News.com,  Search.com, Downloads.com)
Standalone Brands: Hotels.com, TvGuide.com, People.com, Makeup.com,
​                                     Wine.com, Business.com