Who Uses Printed Yellow Page Directories?
Directory Owners are Failing Us
Secondly, the directory itself should come with an electronic counterpart; so you can see on the screen, the same information in your printed version.
An advertiser can have deals that change each month, with a web extension.
Of course, you would want QR code access.
its really not clear if any level of innovation can save the printed yellow page directory - but certainly, these publishers need to try harder.