Differentiate Your Business!

In rapidly developing markets (like AI), accumulate IP early



  • Move on opportunities before your competitors do
  • We are big fans of .Com branding
  • Keyword .Com domains have strong strategic value (examples below)
  • Seek Complete Sets for Clarity, e.g. Fabric.com (Amazon) Vs FabricCare.com (Unilever)
  • Hold Domains long term but better: build a network of sites
  • Example Network: Ziff-Davis (News.com,  Search.com, Downloads.com, etc)
  • A network gives you more visibility in Search; reaches more potential users
  • Matching exact interest areas  is how you draw them in; so they appreciate your services
  • Your network is your defensive strategy: blogs, review sites, social media, and content websites build a wall around your primary identity; new users then flow inward​.
  • Your network reaches new people; those potential future customers get exposed to the benefits of your products. That's how you grow your user base - as the market matures.
It's important to​ move quickly to accumulate all possible IP, for new markets or existing.
 Your .Com domains are among your most important IP - they are forever!

Example Keyword Domain Strategies:

Held for future use: Towels.com (PG),  FabricCare.com (Unilever)
Redirected Home: Laundry.com (PG), Shoes.com (DSW), Fabric.com (Amazon)
Network of Sites: ZiffDavis (News.com,  Search.com, Downloads.com)
Standalone Brands: Hotels.com, TvGuide.com, People.com, Makeup.com,
​                                           Wine.com, Business.com, Cloud.com, and soon: AI.com
Acquiring Quality Keyword Domains, in Sets, is a strong defensive strategy;
​enables a growing network of memorable sites that protect & grow your primary Brand.

Contact Us:
We develop IP (Intellectual Property).  The IP of a company is it's lifeblood.  Successful companies have a steady stream of innovation, resulting in new patents and trademarks.  ​​We have sold several Startups/Brands including 1800Coffees.com (to Kraft), Computer.com, Smoking.com, Testkits.com, and more.  Domain sales include WhyU.com, Cuties.net, MobileDocks.com, Wanu.com, Educates.org, and many others.  You may send us an offer but generally we have a set price expectation for our Brandable identities.  Premium domains create user recall, and are an excellent defensive & security move as well.

Remember: Major Brands All Use  .Com Identities

Domain Prices

There are a number of websites that show the past sales of domain names.  You can learn how the pricing goes, and just how much the largest sales are in each market.   Sometimes the asking prices might surprise you but historically, the better domains have commanded significant prices - and rightly so.  They have natural traffic, command respect, are the strongest for branding, and they represent the leader in a market.  Some sites that show prices include DnJournal.com, and NameBio.com.

Across the world, over 90% of the largest brands all use a .com domain for the main identity.    It might be tempting to use some other kind of domain (they are called TLD's) but .Com has proven, time and time again, that it commands not only the most respect, but has the highest rate of user-recall when used in advertising.  What this means is that someone who advertises, such as on TV, a domain ending in .co or .club or .anything-else, will see that some of their traffic ends up going to the .com equivalent.  There are 100's of new TLD's now, yet .com is still King.  You cannot go wrong with .com domains - why take a chance?
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